Tue. Jun 18th, 2024
Digital Asset Management


Digital asset management is a complicated process. It requires you to deal with many different types of files, and it can be challenging to keep track of which files are being used where. Fortunately, with the right content hub, you can improve your digital asset and product experience management. You can read more about content hubs at https://www.encode.eu/blog-posts/content-hubs-are-key-to-product-experience-management.

This blog post will outline some common challenges people face when dealing with digital assets and how to solve them.

1. Usability

Digital assets are usually the backbone of any business, but they can get messy. Managing digital media is tough enough as it is without having to worry about which file formats work with different systems and devices.

Worse still, you might not even know what format your files are in because who knows when or where they were created.

The best solution for this problem is to adopt a universal standard that will make things easier for everyone involved. JPEG2000 seems to be gaining traction in more companies these days for just this reason.

2. Integration

Many organizations have to use outside tools for their workflows. This means that those organizations need an integrated solution, and DAM systems are usually not capable of integrating with other applications.

The best way to solve this is by using a workflow tool or system that seamlessly ties the two together. Pushing content into your Digital Asset Management System from any source in real-time will ensure it stays up-to-date without you needing to do anything extra than inputting the data once.

3. Monitoring Assets

It is impossible to know what assets are created and who has access without a comprehensive asset management system. This means that if you don’t have one, your organization will most likely be at risk for data breaches or content misuse.

A good digital asset management software can help mitigate this by providing real-time updates on an organizational level as soon as you upload new files. It can also be integrated with other systems and apps, making it easier for organizations to automate processes.

4. Recreating Assets

One of the biggest challenges in digital asset management is recreating content over and over again. This can lead to a lot of wasted time, effort, and money because you are constantly reinventing the wheel without any real purpose or gain at your end.

Typically there will be one person who knows all about how everything works, so as soon as they leave for whatever reason, it’s up to someone else to step into their shoes no matter what has changed since then.

It might take weeks or even months before things get back on track, which means that demand for products will go down while costs skyrocket due to lack of efficiency.

The first thing you need to do is find out whether everyone else involved with running the show is on board or not. If the answer is no, then it’s up to you to convert them into believers to be a part of your team and help spread the word about digital asset management issues and solutions.

Final Words

There are many challenges you may come across when managing digital assets. To get the best out of your solution, make sure to consider how it will work with others in your company or organization and any specific needs they might have.

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