Poshmark changed the online world when they combined social media with e-commerce. The Poshmark platform is like nothing else online. It was built for people who love to buy and sell clothing and accessories. If you are new to Poshmark, welcome aboard. You’re in for some exciting times.
Selling on Poshmark isn’t rocket science. However, that does not mean you can sign up today and see instant success by the end of the week. There is somewhat of a learning curve that comes with it. The faster you learn, the faster you will find success.
To that end, here are the top five things every new Posher has to learn:
1. Sharing Is Everything
Unlike selling on Amazon, eBay, or your own e-commerce site, the only means of marketing on Poshmark is sharing. In short, sharing your closet is everything. You are not going to sell a lot if you don’t put the time and effort into regularly sharing with your followers. You should also be sharing to parties as often as possible.
Sharing takes time. It takes time that you probably want to put into sourcing new clothes and creating listings. So how do you do both? A lot of Poshers hire what are known as Poshmark virtual assistants. PoshyVA, located in Redwood City, CA, is just one example of a virtual assistant service provider.
2. Fashion Is Cyclical
Do not get caught up in the trap of thinking you’ll always be selling the same brands and same types of items. It doesn’t work that way. Fashion is cyclical by nature. Designers and fashion brands have arranged it that way so that they can keep producing and selling new items. Even though you are likely to sell used clothing, you will still be subject to normal fashion cycles. You will just be a season or two behind.
3. Even Poshmark Has Trolls
You would think that a platform like Poshmark would be free of trolls. After all, there is nothing political or controversial about selling clothing. Unfortunately, trolls still exist on Poshmark. They enjoy checking out listings and giving buyers and sellers a hard time.
Don’t let trolls discourage you. They only make up a small minority of total Poshmark users. And of course, you can always block anyone who gives you a hard time. You can report trolls as well.
4. Scammers Are There, Too
As long as we are talking trolls, you might just as well get used to the idea of scammers. They are on Poshmark, too. Scammers will try every trick in the book to rip you off. They will claim damaged merchandise after using an item, expecting you to accept a return. They will try canceling orders after you’ve shipped in hopes of getting their money back AND still getting the order.
5. Poshmark Success Requires Work
Finally, and perhaps most importantly, succeeding as a Poshmark seller requires work. Whether you sell full or part time, you are engaged in a legitimate business enterprise. It is an enterprise that requires inventory management, marketing, financial accountability, shipping, communicating with customers, and on and on. If you are not willing to put the effort into your business, don’t expect to make a lot of money. That is the way this works.
Poshmark itself has been very successful over the years. The platform has helped a lot of people make extra money by selling clothing and accessories. It has also provided a social platform for people who like to buy clothing online at discounted prices. Now that you’re part of it, make the best of it.